Social media was designed for connecting and sharing but as organizations rely more and more on social media to grow their brands, attackers leverage the inherent trust and public nature of these platforms to conduct attacks. For modern business to success it is critical to protect brands, executives, employees and consumers on social media.
Once the attacker enters one of their target's trusted social circles, it becomes very easy to lure the target to click a malicious link or file.
With growing use of social tools for business communications, social media security is getting more and more important than ever. Risks such as human error, vulnerable third-party apps, imposter accounts, malware attacks, phishing attacks and many more. Every social platform has its own unique set of challenges. Accounts might seem too small to tempt scammers, but even with just a few followers your information is a valuable commodity.
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